Dr Martens are coming to Brighton! Technically they're already here adorning many feet across the city, but it's the new store opening on Prince Albert Street that is causing some excitement.
With the store opening during Brighton's most fashionable week (Brighton Fashion Week 2013 starts this Thursday) the brand are very appropriately marking the occasion with a street style competition which runs until 12th July. Whatever your style, you're invited to express your individuality and show off your best look accessorised with your very own pair own DMs.
The competition will be judged by Brighton Fashion Week founder Liz Bishop and the winner will receive £300 worth of shoes, accessories and clothing.
You can enter the competition by:
• Sharing your DM style photo on Twitter or Instagram using #DRMARTENSSTYLE and #DRMARTENSBRIGHTON
• Submitting a photo from the Dr. Martens photo booth in Jubilee Square on June 15 (part of People’s Day, Fashion Zone)
• Being photographed by one of DM’s style hunters on the streets of Brighton between now and 12th July
If you're the lucky winner you'll find out on 18th July via Twitter or on the Dr. Martens Facebook so keep a look out!
The new Dr. Martens store is located at 15b Prince Albert Street, Brighton and opens 12th June.
Brighton’s DM Street Style Icon competition runs from 28 May to 12 July 2013. Brighton Fashion Week will judge the competition and the winner will be announced on 18 July. Anyone in Brighton (visitors and residents) can upload their own style photograph, wearing a pairing of Dr. Martens, on Twitter and Instagram using #drmartensstyle and #DRMARTENSBRIGHTON. Style scouts from Dr. Martens will also be on the streets for the next two months snapping style icons in a pair of DMs. The winner will receive £300 worth of vouchers to spend on any boots, shoes, clothes or accessories in the new DM Brighton Store in Prince Albert Street to be redeemed by 31 December, 2013.
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