Post by Style Memos contributor Emily Sneyd
This is it guys, Brighton Fashion Week 2013 kicks off this week and I
can barely contain my excitement. After a steady stream of successes, BFW
continues to grow in stature – the fashion is always as innovative and eclectic
as Brighton is and it's a great week for new and emerging designers to cut
their teeth on the catwalks and get propelled forwards into the wider fashion
industry.
This year, St Bartholemews, a gorgeous neo-gothic church in the centre
of Brighton, is the runway venue and will provide a stunning and atmospheric
backdrop for the three catwalk shows.
The Zeitgeist returns as the headliner show and is my personal fave for
showcasing the more avant-garde collections. Originality and impeccable
tailoring are the perfect combo. Having had a good snoop at the lineup, the
designer I'm most keen to see is Aimee Matthew-John. She's a central St
Martins' grad with some time put in at Acne studios (LOVE) and she's debuting
at BFW with a women's-wear collection based on embellished men's suits with some
cool twists.
I'm also excited to check out Major London 05. Designer Nav Bains is showing a collection using colourful eccentric prints
that take inspiration from 90s hip hop trends. It all looks extremely wearable
and especially perfect for summer.
Major London 05
I'm also hoping that I'll be sitting near
enough to the runway that I can sneakily swipe some Belles Bejewelled jewellery
straight off the models as they strut past – Rebecca Pearson's laser-cut
statement pieces look wonderful.
Belles Bejewelled
After Brighton-based Jess Eaton's standing ovation last year for her
'Roadkill Couture' collection, she is returning to the Zeitgeist this year with
her new collection 'AIR', using recycled parachutes. My mind was blown last
year so I'm very intrigued to see what she's been up to.
And if we're not too exhausted after that, we have two new shows to
look forward to this year! 'Sustain' is solely dedicated to showing sustainable
and ethical fashion – my eyes will be on Rebecca Jayne Taylor with her
high-fashion sportswear collection. And the final catwalk, 'Showreel', will
present some of the best in costume design from stage and screen. Although I'm
not as wired for this one as the other two, my interest has been piqued by
Sarina Poppy and her 1920's femme fatale offerings – I'm still caught up in a
romance with 1920's stylings since seeing Gatsby.
It’s also worth noting that with all the fashion aficionados flocking
to Brighton this week, there is sure to be some cool street style to gawk at
while out and about. Now, what do I wear!?
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